Bachelor of Business (Marketing)

Students will develop skills across a broad range of business areas, whilst specialising in marketing activities such as brand and product management, market research, advertising, business development, promotion and many others. Students will gain a thorough theoretical appreciation of the marketing discipline as well as specific practical skills and knowledge that will be of immediate value of workforce. Partner University: RMIT University, Australia
Overview
MODE OF STUDY
Full-time
EDUCATION LEVEL
Degree
CATEGORY
Business & Management
Intakes and Duration
Jan
3 years for STPM/UEC holders; 1.5 years for SIM Diploma graduates
Jul
3 years for STPM/UEC holders; 1.5 years for SIM Diploma graduates
Fees
Course Fees
SGD44,426.40, SGD22,213.20
Entry Requirements
STPM
Minimum average GPA of 2.33 (C+ average)
UEC
Minimum average GPA of 2.20 (B4 average)
English Language Requirements
IELTS 6.5 (no band less than 6.0) OR TOEFL – Paper-Based = 580 (TWE 4.5) OR TOEFL – Internet-Based (iBT) = 92, with minimum of 20 in all sections OR successful completion of a recognized approved Diploma qualification or higher, where the language of instruction was English. Please refer to SIM GE website for other equivalent qualifications approved by RMIT
Subjects
Marketing

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