Bachelor of Multimedia (Hons) (Advertising Design)
Advertising Design is a three-year degree programme focused on producing creative advertising content. Students are trained to master persuasive communication through design and multimedia applications. This programme emphasises on the understanding of branding, positioning, advertising strategy, media applications and product solutions. The creative process and final artwork are given great emphasis in order for our students to develop and enhance their skills and abilities to excel in this field. We aim to develop graduates with intellectual capabilities in developing creative ideas in advertising communications, and who are technically capable in developing those ideas into working output.
Overview
INSTITUTION
MODE OF STUDY
Full-time
EDUCATION LEVEL
Degree
CATEGORY
Other Courses
Intakes and Duration
July
3 Years
October
3 Years
Fees
Application Fee
RM570
Deposit (Refundable)
RM500
Tuition Fee
RM62,250
Misc Fee
RM400 per year
Entry Requirements
Pass Foundation/Matriculation studies in related field from a recognised institution; OR
Pass STPM or its equivalent with a minimum of Grade C (GPA 2.00) in any two (2) subjects; OR
Pass A-Level with a minimum of Grade D in any two (2) subjects; OR
Pass UEC with a minimum of Grade B in at least five (5) subjects inclusive of English; OR
Recognised Creative Multimedia Diploma or its equivalent with a minimum CGPA of 2.50; * OR
Pass DKM/DLKM/DVM with a minimum CGPA of 2.50. Candidates with CGPA below 2.50 MUST have at least two (2) years of work experience in the related field.
**AND
Pass an interview OR submission of student’s portfolio, to be determined by MMU as required.
Pass STPM or its equivalent with a minimum of Grade C (GPA 2.00) in any two (2) subjects; OR
Pass A-Level with a minimum of Grade D in any two (2) subjects; OR
Pass UEC with a minimum of Grade B in at least five (5) subjects inclusive of English; OR
Recognised Creative Multimedia Diploma or its equivalent with a minimum CGPA of 2.50; * OR
Pass DKM/DLKM/DVM with a minimum CGPA of 2.50. Candidates with CGPA below 2.50 MUST have at least two (2) years of work experience in the related field.
**AND
Pass an interview OR submission of student’s portfolio, to be determined by MMU as required.
Note: *Candidates with CGPA below 2.50 may be admitted subject to a rigorous internal assessment process. **DKM/DLKM/DVM candidates may be required to undergo Bridging Programme as an additional requirement.
Subjects
Art & Design
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