BA Business and Management

"TOP10 FOR GRADUATE PROSPECTS IN BUSINESS, MANAGEMENT & MARKETING IN THE GUARDIAN UNIVERSITY GUIDE, 2019

“Your Route to Becoming an Entrepreneurial Leader”

In response to the Covid-19 crisis, a lot of organizations are unwittingly forced to change their business models and/or innovate to overcome the immediate threats to their survival. Coupled with rapid technological change and growing geo-political uncertainties, managers with entrepreneurial spirit and know-how can successfully chart a course through the crisis. In fact, many innovative and long-lasting companies were founded during economic downturns, e.g., Uber and Airbnb. The growing uncertainty presents great entrepreneurial potential. An entrepreneurial mindset is not only crucial for transforming business ideas into successful ventures but also for working professionals. For example, multinational corporations are constantly looking for people with entrepreneurial spirit. Management consulting firms have highlighted that the business world wants people with entrepreneurial spirit.

This BA Business Management degree will provide you with a strong grounding across the main areas of business and explore emerging global business challenges. It is designed to nurture future business leaders for professional careers in both the public and private sectors. The programme is also suited for graduates to setup, operate and run their own business. It focuses on entrepreneurship, covering global culture, international markets and the legal, financial and ethical constraints under which firms operate. You will explore and tackle real-world challenges through case studies and business projects which will give you the opportunity to test, extend and refine your business knowledge and entrepreneurial skills. It also helps to nurture your entrepreneurial spirit.