Bachelor of Arts (Hons) in Visual Communication (BVC)

Globalisation and new developments in information and media technology are reshaping visual communication design.

Bachelor of Arts (Hons) in Visual Communication is a combination of practice and theory to develop your creative, intellectual and technical skills. Students are required to work on real community and industry projects and build a body of work for their portfolio. They will also experiment with both traditional and emerging design practices, and develop a visual language that allows them to work across digital, physical and analogue media. This visual language is broad, encompassing typography, interaction and image-making.

Programme Modules *:

CREATE. IMAGINE. MAKE

Learn how to interpret design briefs. Gain experience with an extensive range of digital technologies. Undertake a major design project in your 3rd year. Get ready - at New Era University College.

Programme Modules*

Year 1

Contextual Studies

• Design with Images 
• Introduction to Visual Communication 
• Visual Narrative 
• Design with Types 
• History of Visual Communication 

Technical Skills

• Illustration 1
• Illustration 2 
• Typography 
• Images and Mark-making 
• Photography 1

Year 2

Contextual Studies

• Visual Culture 
• Visual Communication Research and Design
• Design Research Method 
• Introduction to Marketing Communication 

Visual Communication Design

• Visual Communication Design Process 
• Advertising in Visual Communication 
• Desing Social Innovation 
• Publication Design 
• Packaging Technology 
• UI/UX

Technical Skills

• Photography 2
• Visual Sequencing 
• Moving Image 

Year 3

Professional Development

• Industrial Training
• Professional Practice
• Studio-based Project 
• Academic Report Writing 

Contextual Studies

• Design Projects Management