Bachelor of Business (International Business) (Hons)
This programme is designed for students who wish to specialise in courses that lead to a career in international business management. The programme provides a broad foundation in business in addition to specialised studies in international management and international marketing.
On completion of the programme, graduates will have learnt interpersonal, negotiation, and leadership skills. Graduates will also have learnt how to generate global and local creative strategies, as well as the skills to effectively implement them.
9 COMPULSORY SUBJECTS
- ACC101 Financial Accounting 1
- ACC103 Management Accounting 1
- ECO101 Principles of Microeconomics
- ECO102 Principles of Macroeconomics
- ITC101 Information Technology for Business
- LAW101 Business Law
- MGT101 Principles of Management
- MKT101 Principles of Marketing
- QBM101 Business Statistics
INTERNATIONAL BUSINESS (14 COMPULSORY SUBJECTS)
- FIN201 Business Finance
- ECO203 International Economics
- ECO204 International Trade
- FIN304 Global Financial Management
- HRM201 Managing Human Resources
- LAW305 International Business Law
- MGT201 Organisational Behaviour
- MGT203 Business Research
- MGT301 Operations Managemental Marketing
- MGT303 Corporate Policy & Strategy
- MGT304 Strategic International Business Management
- MGT305 Business Ethics & Social Responsibility
- MGT400 Graduation Project
- MKT302 Strategic Global Marketing
PARTIAL LIST OF ELECTIVES (FOR ALL SPECIALISATIONS)
- ACC201 Management Accounting 2
- ACC291 Islamic Bank Management
- ACC305 Corporate Governance
- ACC312 Reporting Framework & Accounting Practice
- BKG301 Comparative Banking Structure
- COM200 Managerial Communication
- ECO203 International Economics
- FIN203 Financial Institutions, Instruments and Markets
- FIN204 Investment Analysis & Decision Making
- FIN206 Introduction to Technical Analysis & Trading
- FIN207 Mergers & Acquisitions
- FIN301 Corporate Finance
- ITC201 Principles of Web Design
- ITC304 Digital Payment and Security
- LAW201 Company Law
- LAW305 International Business Law
- LAW311 Cyberlaw & Ethics
- MAT201 Business Mathematics
- MGT200 Small Business Management
- MGT201 Organisational Behaviour
- MGT202 E-Business
- MGT204 Asian Entrepreneurship & Innovation
- MGT205 Asian Business Environment
- MGT209 Production & Logistics Management
- MGT211 E-Commerce
- MGT212 Business Analytics for Decision Making
- MGT300 Managing People across Cultures
- MGT302 Change Management
- MGT303 Corporate Policy & Strategy
- MGT304 Strategic International Business Management
- MGT305 Business Ethics & Social Responsibility
- MGT309 Project Management
- MGT312 E-Commerce Strategies
- MKT206 Retail Management
- MKT208 Brand Management
- MKT212 Social Media Marketing
- MKT213 Mobile Marketing
- MKT301 Integrated Marketing Communications
- MKT302 Strategic Global Marketing
- MKT305 Strategic Marketing Relationship
- MKT307 Environmental Marketing
- MKT308 B2B Marketing
- MKT309 Marketing Engineering
- MKTT313 Digital Product Management
- MKT314 Search Marketing
- QBM201 Advanced Business Statistics
- BIP300 Business Internship Programme
GRADUATION PROJECTS
All students are required to complete a graduation project in their related fields under supervision.