Bachelor of Commerce (Tourism and Hospitality and Marketing)

Employers in this field need people who are interested in travel, and who enjoy meeting new people and providing them with exceptional experiences.   The tourism and hospitality industries are where pressure can lead to a great sense of achievement. With diverse career paths and possibilities for travel, or living and working interstate or overseas, exciting times could be ahead   Marketers blend advertising, promotions, digital and social media marketing, public relations, retailing and sales strategies to promote an organisation’s brand, products and services.   Your study will involve interaction with industry, as the marketing teaching team has strong industry connections. Units often feature real life clients; students develop strategies to solve real business problems and present their ideas directly to management representatives.  
Overview
EDUCATION LEVEL
Degree
CATEGORY
Hospitality & Tourism
Intakes and Duration
Feb
3 years
Aug
3 years
Fees
Course Fees - Local Students
RM21,912
Course Fees - International Student
RM27,840
Entry Requirements
IELTS
6.5
TOEFL
79
SPM 1119
C
Subjects
Hospitality & Tourism

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